PRODUCT STRATEGY & SOFTWARE DEVELOPMENT
Our team of engineers and business/marketing experts work closely with you every step of the way. We help enhance your product offering through strategic planning, product positioning, evidence-based development, and an intuitively designed user experience.
Rogue has a decade of experience providing extensive product services for all stages of software development, from product ideation to design and marketing for mobile, web, and everything in-between.
ENTERPRISE PRODUCT STRATEGY: Your company can’t be held back by clumsy or antiquated software. Our deep bench of talented developers and project managers will analyze your challenges, diagnose success blockers, craft a comprehensive strategic product plan, and help you develop a fully-customized software solution designed to streamline efficiencies, cut costs, boost client engagement, and more.
PRODUCT STRATEGY FOR STARTUPS: A myriad of obstacles face founders on the road from idea to successful execution. Rogue can help your startup foresee and deftly navigate those road bumps by digging into the details of your idea, cross-examining potential pitfalls, creating a prototype, and preparing the product for development. We focus on both strategy and execution, with a strong emphasis on getting early validation on core concepts. In addition, we focus on gathering data and analytics on early customer traction.
MARKET STRATEGY & PRODUCT RESEARCH: We start every project with our evidence-driven approach to product development, mitigating the risk of bringing new products to market. Throughout the entire product development lifecycle we pay meticulously close attention to business goals, product metrics and performance.
- Market Research & Insights
- Customer Experience Strategy
- Destination & Positioning
- Feature Planning
- Strategic Concepts
- Measurement & Analytics
IA/UI/UX DESIGN: Rogue’s team consists of user experience experts that take charge of the complete design process from research, data analysis, sketching through wireframing, to digital prototyping. With years of experience in software design for mobile and web, we create engaging experiences that are visually beautiful, eye-catching and stand out in the marketplace. Through user testing and validating assumptions related to product development, our UX team focuses providing unique experiences that react perfectly and feel completely natural - always with the end user in mind.
- Concept Development
- Product Design
- UI & Visual Design
- Service Design
- User Testing
- Content Creation
ENGINEERING: Web, Android, iOS and integrated server side development is what we do best. Our platforms, infrastructure and codebase are scalable and built with the highest quality. When you work with us, you see our work in real time. Our agile-based development runs in two-week sprints. To introduce true agility and flexibility, we follow SCRUM methodology. All projects are divided into independently testable units, which produce a new, incremental builds allowing clients to regularly review and assess what we’re building.
- We focus (aka totally crush) the following:
- Native iOS App Development
- Native Android Applications
- Hybrid App Development
- Web App & Digital Platform Development
- Custom Website Solutions
- Dashboard & Reporting Apps
- Content Management Systems Mobile Ecommerce Stores
- Desktop Ecommerce Stores
- Sales Tools, KPI Dashboards and Apps
- Digital Currencies & Commerce
- Solution Architecture
- Platform Consulting
- Ecommerce Implementation
- Quality Assurance & Testing
- Languages: Ruby, PHP, Java, Swift, Obj-C, C/C++
- Frameworks: Rails, Word Press, Laravel, Cake, Angular, Backbone, JQuery, Drupal, Magento
- Databases: My SQL, Postgresql, SQL Server, Hadoop, Couch, Mongo